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The East Troy Area Chamber of Commerce & Tourism

Join us in sustaining our vibrant hub for commerce, living, and leisure.

East Troy is a friendly town, filled with residents and business owners who value small town living. We have a strong public school system, which is complemented by a variety of private school options. Our local clubs and organizations provide a variety of hometown events that allows residents and visitors alike to "Enjoy East Troy."

The Chamber serves as a vital connector in the East Troy community, fostering collaboration between businesses, residents, and local organizations. We provide comprehensive resources and information to support our members, attract visitors, and strengthen our local economy.

Unlock these exclusive advantages by becoming a Member:

🤝 Networking Events - Connect with local businesses
🔍 Increased Visibility - Boost your brand's recognition
📢 Business Advocacy - Influence local policy-making
📣 Marketing Support - Collective advertising benefits
💰 Member Discounts - Save on business services
🏘️ Community Involvement - Strengthen community ties
🎯 Lead Generation - Gain new customer leads
🔧 Resource Access - Utilize economic tools
📈 Economic Growth - Support local prosperity

Membership Signup PDF View Member Directory

East Troy's Historic Village Square Park

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Vanessa Lenz
Executive Director • 2013-2024

Vanessa Lenz is the Executive Director of the East Troy Area Chamber of Commerce and a long-time builder of community.

Over the past decade, Lenz has had a front-row seat to East Troy’s transformation into one of the coolest, most vibrant destinations in Southeastern Wisconsin. As the head of East Troy’s tourism arm, Lenz works with a talented team passionate about finding smart, innovative ways to market East Troy as a destination full of unique experiences.

Lenz is the co-founder of East Troy Lights, a one-of-a-kind interactive holiday experience which transports visitors to a dazzling display of lights utilizing the backdrop of the historic East Troy Village Square. Building on the success of East Troy Lights, which gained nation-wide media attention, Lenz and her team utilized the same technology to make East Troy come to life in the most unique way with the launch of the Scavenger Games.

Lenz is a strong believer in the power of community and collaboration, and that spirit fuels everything she does at the Chamber. When you visit East Troy, you’re not just visiting a destination — you’re becoming part of something bigger. Contact Lenz by emailing vanessa@easttroy.org.

Sarah MankeMarketing Coordinator • 2017-2024

Manke, the co-founder of Dither Studio, is an event planner at the Milwaukee Public Museum by day and a graphic designer and photographer by night. She specializes in branding, design, and screen printing. A native of East Troy, her awe-inspiring T-shirt designs pay homage to her hometown, encouraging locals to love where they live. Manke is also a cake maker extraordinaire. #etforever