East Troy Area Chamber of Commerce & Tourism
East Troy First Fridays: Howdy, East Troy Hometown Rodeo Night

East Troy First Fridays: Howdy, East Troy Hometown Rodeo Night

From Friday, August 7th at 10pm to Saturday, August 8th

Edited: 8/14/2026, 5:18 PM


Saddle up for a boot-stompin’ good time at East Troy’s First Friday: Howdy, East Troy — Hometown Rodeo Night, a lively evening packed with western flair and hometown fun.

Join us Friday, Aug. 7 from 5 to 8 p.m. at East Troy Village Square Park, 2881 Main St., as the square turns into a rodeo-inspired gathering place.

The evening features live music, food trucks, dining and retail specials, western-themed activities, kid-friendly fun and more — bringing a little country to downtown East Troy for one unforgettable night.

OPEN MIC!
Kick off Hometown Rodeo Night by taking the stage! From country classics to acoustic favorites to top hits to original songs, everyone is welcome to share their talent during our community Open Mic Night from 5 to 6 p.m. before our DJ takes the stage from 6 to 8 p.m.

Get out there and show us your talent! Sign-up beforehand by emailing: vanessa@easttroy.org.

DJ ALTO!
After our Community Open Mic wraps up at 6 p.m., DJ Alto will keep the party going until 8 p.m. with the perfect soundtrack for Howdy, East Troy: Hometown Rodeo Night!

Expect a fun, modern mix of country-inspired favorites and summer anthems to pop hits with a country twist, classic singalongs and feel-good summer jams. 

 

Sponsored by MP Systems

 

FOOD & BEVERAGE TRUCKS:
Mr. P's Grilled Cheese
Cocina Filipina Fare
Lefty’s Too
Mami Feliz Mexican Cuisine

The Hive Taproom
East Troy's First Fridays Beer Tent, Walking Tacos & Hot Dogs!

GRASS PARKING:
Tudo Sabor Brasil
Uyghur Grill LLC

 

ACTIVITIES: 

COMMUNITY LINE DANCING


 

Community Line Dancing from 6 to 7 p.m. – Join Terri Dellamaria for a lively community line dancing session that's perfect for all ages and skill levels. Whether you're a seasoned dancer or stepping onto the dance floor for the very first time, everyone is welcome—no partner needed!

So grab your boots, bring your friends, and learn some new moves while enjoying a fun-filled summer evening at First Fridays. Y'all won't want to miss it!

RIDE THE MECHANICAL SHARK!

Take on the Mechanical Shark Challenge!

Climb aboard, hold on tight and see how long you can stay on East Troy's wildest ride. Whether you're competing for bragging rights or just looking for a good laugh, it's a fin-tastic challenge for all ages.

Artisan & Maker Marketplace
407 & Beyond Travel
AbracaDeb
Amarilla Flower Truck
BookDaisies
CrafteNook
Cozycomb Honey & Homestead, LLC
Five Loaves Sourdough Co.
Forever Elegance
Granny's Crew
Nostalgic Nails with Grace
Katie Manschot Artistry Live Painting
Leslie Bakes
Lil' Printies
Lots of Knots
Magpies Gourmet Dog Treats

Stars, Stripes & Spurs Cake Bake-Off:

Who will take the cake? Taste and vote for your favorite creations in our community-wide baking competition. 

Enter a cake here: CLICK HERE

 

COMMUNITY CORNER:

Lassoing some great opportunities with the East Troy School District! 

East Troy Area Intergenerational Community Center

East Troy Area Historical Society

Burn Boot Camp Mukwonago

East Troy High School Soccer with a visit from the ETHS Trojan!

Lego Mural with Reach Church

East Troy Family and Community Resource Center

East Troy All Sports Booster Club game

East Troy Computer Club

East Troy Community School District

Visit the East Troy Cheer booth for an activity, photo booth and hands-on fun! Try a mini lesson and learn basic cheer sign, pom, and megaphone techniques from local athletes.

Girl Scout of Wisconsin Southeast 

Visit from the Troy Center and East Troy Fire Department firefighters, who will be bringing some of their fire trucks

St. Paul's School

Pack 17 Lego Pinewood Derby track!

Culver's of East Troy Games 
 

O'Leary Plumbing & Heating Water Wagon

 

KIDS ZONE:

Sponsored By 

 

 

 

JOIN US!

Food Truck Vendor Application

Marketplace Vendor Application
 

Sponsor First Fridays!

Special Thanks to Wisconsin Oven Corporation, our longest standing member of over 48 years.


© 2026 East Troy Area Chamber of Commerce & Tourism