Posted on Wednesday June 19, 2019 by Vanessa Lenz

East Troy Cycling Classic Race Day Guide

Let's Race East Troy! 🚲


The largest competitive cycling event in the United States, the Tour of America’s Dairyland, will make its seventh stop in East Troy today Friday, June 22.

The East Troy Cycling Classic begins at 10:35 a.m. with nearly nine hours of high-energy professional cycling around the East Troy Village Square and nearby streets.

The event features live music, kids race, East Troy Farmers Market and local vendors offering a variety of food items and beer, soda and water. Many surrounding businesses get in on the action with race day specials and bike themed items.

The East Troy race start and finish will be on the east side of the square (2096 Church St.). The cyclists will ride laps around the half-mile course between 10:45 a.m. and 8 p.m. for timed races that range from 40 to 90 minutes.

The race will shut down streets on the course, but local businesses will remain open. Parking will be available in the Chester Byrnes lot, 2031 Division St., and a golf cart shuttle will be available.

 Admission is free and spectators may watch the cyclists whiz by once every three minutes from anywhere on the racecourse.

Vintage Groove at East Troy Brewery

East Troy Brewery, 2905 Main St., will some host Vintage Groove from 7 to 10 p.m. for some finish-line fun and Classic Rock.

The lowdown: 
East Troy’s first brewery offers world class beers brewed on site, along with a variety of locally sourced food cooked to complement its brews. The locally-owned brewery, opened in late 2018 in a remodeled historic bank building dating back to 1892, features an outdoor patio, tasting room and kitchen on the southwest corner of the East Troy Village Square. For more info, visit


The Tour de Square Kids Fun Races will give children the chance to compete like the pros as they pedal their two, three or four wheel bikes fast and furiously toward the finish line during the East Troy Cycling Classic on Friday, June 21.

      The first race starts at 6:30 p.m. All racers must meet at the East Troy Village Municipal Parking Lot, on the corner of Church and Austin streets, by 6:15 p.m.

Tricycles/Big Wheels (up to age 4)– 6:30 p.m. start  All Racers should gather at the municipal parking lot at Church & Austin St. at 6:15 p.m. The first race will consist of a shortened race course beginning at Trim-N-Tidy and ending at the official finish line at 2096 Church St. 

Training Wheels/Two-Wheels (ages 4-7)- start at 6:35 p.m. at the start line on Church Street at the Village Square and complete one lap of the  entire .55 mile professional race course, ending at the official finish line.  

Two-Wheels only (ages 8-11)- start at 6:40 p.m., going one lap of the entire .55 mile professional race course, ending at the official finish line.

      The first 200 entries will receive goodie bags courtesy of kids race sponsor The Elegant Farmer and ice cream courtesy of Cedar Crest Ice Cream. There is no entry fee, but registration is required.

      Medals will be awarded to the top three places in three age categories, tricycles/big wheels (age 4 and younger), training wheels/two wheels (ages 4-7) and two wheels only (ages 8-11). All children must wear helmets.

      Entry forms are available at the Chamber information booth on the east side of East Troy Village Square Park. Register by 5:30 p.m.

East Troy's Slow Ride Race

Sign up for East Troy’s 5th annual Slow Ride Bike Race during the East Troy Cycling Classic, Day 2 of the Tour of America's Dairyland at 6:10 p.m. on Friday, June 21. Each rider competes to be the slowest rider without stopping. Last place comes in first! 

Up to 20 entrants will ride a bicycle (either their own or one that is provided) from 2096 Church St., to the start/finish line of the East Troy Cycling Classic, 2106 Church St. (East Troy Area Historical Society) for total of 52 feet. Each rider competes to be the slowest rider without stopping, putting a foot or arm onto the ground (building, person, etc.) in order to win. No track standing. Riders must be always be moving forward in a straight line.

Round 1: 2 heats of up to 10 riders. First and second place winners (slowest riders or riders who go the farthest) of each heat advance to Final Round
Final Round: 4 riders

Prize categories: (as chosen by emcee and judges)
-Winner (slowest rider or who goes the farthest) wins $100
-Best Costume
Awards given post race on main stage.



East Troy Cycling Classic
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Thank you to our sponsors!

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